Foundation Highlight: Whole Foods Market

Grant Advisors Ray Sweeney and Frank Klimko are constantly on the lookout for good opportunities offering vigorous funding streams. Regularly, our site will highlight a foundation or federal agency which may fall under the radar, but provides funding that can help you achieve your programming goals.

Over the past few weeks, we highlighted the U.S. Conference of Catholic Bishops Catholic Campaign for Human Development, Dollar General Literacy Foundation, the Unitarian Universalist Association, Ben Cohen StandUp Foundation, the Office Depot Foundation and Ronald McDonald House Charities, the National Council of Teachers of Mathematics Emerging Teacher-Leaders in Elementary School Mathematics for Grades Pre-K–5 grants and the National Forest Foundation.

This week we want to talk about the giving efforts of the upscale grocery store chain, Whole Foods Markets. The Community Giving Days or 5% Days; focus on hunger, education, social services and family services. Nonprofits are eligible to apply. Multiple awards (the chain’s giving arm, Whole Planet Foundation, distributed about $7.3 million in grants last year).

Each Whole Foods store donates food to area food banks and shelters. In addition, four times a year the stores hold Community Giving Days or 5% Days where 5% of that day’s net sales are donated to a local nonprofit or educational organization. The groups benefiting from these 5% Days are as varied as the communities themselves. 5% Days’ focus areas include hunger, the environment and education. Those with questions about the company’s local giving methods should contact marketing directors at local areas stores. Donation request forms are located on each store’s webpage. To find a store in your area, go to: www.wholefoodsmarket.com/donate

If an organization has been the recipient of a 5% Day grant, it must wait three years to reapply.

Contact: Philip Sansone, president, general_info@wholeplanetfoundation.org or 512/542-3834.

About Frank Klimko

Frank Klimko is a nationally known journalist, grants expert and speech writer/speaker. He has years of experience helping nonprofits devise lists of the right funding opportunities and secure funding from these foundations and corporate entities. Clients have focused on an array of areas including child care, homeless, hunger and K-12 education. Additionally, he is a Freedom of Information Act expert, who has helped numerous clients with securing proprietary information from the federal government. Currently, Frank Klimko writes the Children & Youth Funding Report and Private Grants Alert, which are Washington DC-based publications. CYF is a daily publication covering Congress, the Education Dept. and the various federal regulatory agencies. PGA, another daily publication, covers the world of private philanthropy.
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